The Global Digital Asset Exchange or GDAX is looking to list initial coin offerings that have thus far shown some level of success; the exchange has started too come under pressure to increase listings as investor interest in ICOs continues to stay red hot; as they try to meet demand they also want to be sure to not list too many and end up having startups that don’t deliver; GDAX is looking for track record of success, real world implementation and helps to create an open financial system. Source.