DE Shaw is a leader in combining quantitative investing with traditional fundamental strategies which has been called quantamental; this has other firms also looking for computer scientists to hire so they can also use big data and AI for their strategies;“People have gone insane about this, but in a good way,” Eric Schmidt, former Google chairman, says to the FT. “We are at the beginning of a new era in artificial intelligence. These technologies should benefit investing as well.”; there is still some mystery as to how they succeed as well as they do with other managers saying their really smart without further insight; according to reporting the one constant is to ensure they are data driven across the board. Source.