Innovation in online real estate is creating new funding opportunities for homeowners and Unison is one of the market’s leading fintech firms; in their featured blog post they provide a recent white paper titled, “A New Era for Home Buying: The Rise of Home Ownership Investments” and give insight on how home ownership financing is changing; the firm introduced home ownership investing in 2007 and has been working since then to integrate it into the US housing finance system; through Unison, home buyers receive an investment for their home that tracks with the home’s value and has no financial obligations until the home is sold. Sponsored Blog Post