Though the company started off as a P2P lender, Lufax has diversified their offerings with great success and now views themselves as a Charles Schwab for the 21st century; as CEO Gregory Gibb says, “The truth is, we started there, but it represents less than 10% of our business volume today. So I think we’re really very much an online wealth management platform.”; Lufax focuses their business on wealth management, credit-rating services and institutional services where 60% to 70% of its solutions are based on traditional credit-rating metrics, with the remaining 30% to 40% centered on big data. Source
