ConsenSys has announced their latest venture, a peer to peer trading company called CarbonX; CarbonX plans to tokenize carbon credits; the company is backed by a co-founding group that includes the Tapscotts, authors of Blockchain Revolution: How the Technology Behind Bitcoin is Changing Money, Business and the World; Joseph Lubin, Founder of ConsenSys stated, "As one of the fastest growing companies working on Ethereum, a platform that is poised to reformat how the world organizes itself, ConsenSys is committed to enabling technologies to be built that will facilitate attention to externalities like pollution and critical new foundations like sustainability. CarbonX has the potential to incentivize behavior that contributes to environmental sustainability, and is an excellent example of Ethereum-based technologies poised to make positive change." Source